Plan Builder
Build a complete weekly plan across training, nutrition, mind, sleep, and reflection in one canvas. Templates and AI assistance when you want them, never in your way.
For Coaches
The system behind world-class coaching.
Whole gives coaches one calm platform to plan, deliver, and track transformation across body, mind, and soul, so you can focus on the work that actually changes lives.
The system
What your clients get.
Your clients come to you because they want change. They stay because you give them a system that holds.
Whole gives you the system. Three domains, nine practices, community as the connective tissue. Built so your work, your voice, and your relationship sit at the centre of it.
The system your clients have been missing.
Body
MovementNutritionSleep
The foundation. What your clients build their transformation on.
Mind
FocusClarityGrowth
The builder. Focus, clarity, and growth are what your clients come to you to develop.
Soul
StillnessReflectionMeaning
The thread. The inner work that makes the outer work sustainable.
Cohort
The connective tissue. None of this works in isolation.
The system your clients have been missing.
The problem
Your practice runs across six different apps.
Trainerize for programming. Notion for client notes. WhatsApp for check-ins. Sheets for tracking. Calendly for sessions. A separate journal app for reflection. Your clients feel the seams. Your evenings disappear into admin.
Whole brings everything you do into one calm system, for you and for them.
Trainerize3
Notion
WhatsApp9+
Sheets
Calendly2
Bear
+
Sarah Johnson · Client Notes
Edited 3 days agoWhatsAppMike C: “Did you see my check-in?”
nowCalendlyAnna L. booked: Fri 4:00 PM
2m agoTrainerize3 workouts need review
14m agoBuilt for coaches
Built for the way coaching actually works.
Client Dashboard
Every client's body, mind, and soul state at a glance. Adherence, streaks, and red flags surfaced before you have to ask.
Messaging & Check-ins
Async voice notes, structured weekly check-ins, and nudges that feel personal because they are. No noisy chat threads.
AI Co-Pilot
Drafts plans based on client history, suggests adjustments, and flags clients who need your attention this week.
Your identity, front and centre
Your profile, your programmes, your voice. Clients see your branding, your plans, and your coaching style throughout the experience.
Payments & retention
Subscription billing, client retention dashboard, and at-risk alerts. The business side of coaching, finally handled.
A day on Whole
A Tuesday, on Whole.
8:00 AM
Morning review
You open Whole and see every client's week at a glance. Two clients flagged for low adherence. One on a streak. You send a voice note to the first two before your first call.
app.joinwhole.app/coach/overview
W
Tuesday, 22 April · Good morning
Client Overview
3 on track · 2 flagged
CLIENT
TRAIN
NUTR
MIND
SJ
Sarah J.
🔥 Streak
95%
88%
90%
MC
Mike C.
62%
55%
70%
!
AL
Anna L.
48%
60%
52%
!
TK
Tom K.
🔥 Streak
97%
92%
95%
RP
Rachel P.
78%
72%
80%
2
Voice notes sent to Mike C. and Anna L. this morning.
View →2:00 PM
Building next week
Sunday Reset is two days out. You build next week's plan for a client in 4 minutes. Plan Builder pulls from her last 8 weeks, AI Co-Pilot suggests a deload, you adjust and approve.
app.joinwhole.app/coach/plan-builder
W
Sarah J. · Week of Apr 28
Plan Builder
Deload suggested
Save plan
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Training
Upper body
Rest
Lower body
Cardio 30m
Full body
Rest
↓ Active rec.
Nutrition
High protein
Standard
High protein
Standard
High protein
Moderate
Standard
Mind
5m breath
10m med.
5m breath
Journal
5m breath
Rest
10m med.
Sleep
8h target
7.5h
8h target
8h target
7.5h
9h target
9h target
AI Co-Pilot · Deload recommendation
8 consecutive high-intensity weeks detected. Reduce training volume ~40% to optimise recovery and long-term adaptation.
6:30 PM
Closing the loop
A client sends a reflection. You read it on your phone, voice-note a response, and close the laptop. No tab juggling. No tomorrow-morning catch-up.
6:32
Rachel P.
Weekly Reflection
Rachel P.
This week felt really solid. Hit all my training sessions and my sleep has improved a lot. Thursday nutrition was tough though...
6:28 PM
You · Voice note
0:23
6:31 PM · Delivered
Note...
Pricing
Pricing built around your practice.
Starter
For coaches just starting out, or testing Whole with a few clients.
Free forever
- Up to 3 clients
- Plan Builder & Client Dashboard
- Messaging & check-ins
- No credit card required
Solo Coach
For independent coaches building their practice on a solid system.
$49/month
$40/month billed annually · $49/month billed monthly
- Up to 15 clients
- Everything in Starter
- Basic AI Co-Pilot
- Founding coach pricing locked in
Most popular
Practice
For coaches scaling their practice with group programmes and more clients.
$99/month
$82/month billed annually · $99/month billed monthly
- Up to 100 clients
- Everything in Solo
- Group programmes
- Advanced AI Co-Pilot
- Payments & retention dashboard
No revenue share. Ever.
TrueCoach takes 5% of every client payment. CoachRx takes 2%. At $5,000/month in client billing, that’s $200–$250/month your competitor takes that we don’t. We charge a flat seat. What you charge your clients is yours.
Switch anytime.
Migrating from Trainerize, TrueCoach, or Practice Better? We’ll handle the data move. Email coaches@joinwhole.app.
Founding coach pricing locked in.
Lock these prices in for as long as you stay on Whole. We’ll grow our pricing for new coaches. Yours stays put.
FAQ
Questions coaches ask.
Whole makes it easy to get your clients set up. You can invite clients directly from your dashboard with a personalised link, and they'll be guided through a short onboarding that pulls in the goals and context you've already set for them. We're happy to help with migration from your current platform, email us and we'll walk through it together.
No. When you're on a coach plan, your clients get access to Whole through you. Their experience is covered by your subscription. You set the pricing for your own coaching services. Whole is simply the system you use to deliver them.
Yes. Whole's Plan Builder is designed to be flexible. You can build from scratch, start from templates, or upload existing structures. The AI Co-Pilot can assist when you want it, but your methodology always drives the plan.
Your profile, your programmes, and your coaching voice are front and centre throughout the client experience. The app itself carries the Whole brand, but your clients see your name, your plans, and your style in every interaction.
Your client sees a clean daily timeline, their weekly plan, their reflection journal, and check-in prompts. They can log progress, send voice notes, and respond to structured check-ins. They don't see your coach dashboard, your notes about other clients, or anything internal to your practice.
You do, and so does the client. Whole does not use client data to train models or share it with third parties. Clients can export or delete their data at any time. If you leave Whole, your data comes with you. We'll provide a full export.
No. Whole charges a flat subscription for your coach seat. What you charge your clients is entirely your business. We don't take a cut, and we never will.
No certification is required to access Whole as a coach. That said, we built Whole to support professional coaches, not to replace the judgement that comes from training and experience. Use Whole as your system; bring your own expertise to the relationship.
Whole is priced to be competitive at every tier, with one important difference: we take no revenue share or transaction fees on what you bill your clients. TrueCoach charges 5%, CoachRx charges 2%, and most platforms charge extra for nutrition or AI features. Our flat seat price includes the AI Co-Pilot, the body+mind+soul system, and the Whole client app — no add-ons.
You can upgrade at any time, and we’ll prorate the difference. If you need more than 100 clients, talk to us and we’ll find something that fits.
Apply
Be a founding coach on Whole.
The founding cohort gets early pricing locked in for life, a direct line to the team, and real input on what we build next. We're keeping it small.
Data stays yours
No revenue share
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